Four Things Every Web Site Headline Must Do

As you know, I  constantly to the point of tekst on the Web   s too little attention. This is unfortunate, because the headlines on the website   s high capacity requirements of the individual authors.
If you write a header or title web page, here are four things to keep in mind that the four elements that require attention, the four stances  public , must meet. offer

First, check the reader feels that he or she is in the right place
Every time when someone clicks on the link and open a new page to begin to think, with the reader in some way:  Does this page please, what I  looking , this is the case? especially for beginners. This is for every visitor on every page of your site, even visits to the page the first time.
In the corresponding part of the reader  expectations in the center of their attention and keep them high degree of confidence.
If the title is not the reader  expectations and hopes, their confidence is to find a what they want, and you fall to the cost of conversion.

2nd Post a reader feel good and want to stay
Here, under the heading page print ad features header. Subject must meet not only the first place, but also as;  Sale This means that in order to sell them to the reader about the benefits of reading the page. Just as the title display for readers on the benefits of reading the text sold.
To illustrate, if you  m selling my search engine copywriting skills can, write a header that says:
Yes, he writes copy for search engines.;
That number, satisfy my point, but do not cut mustard with number two.
I  d better say something like this please, your web resist future  copy No doubt I can fix with a few simple writing header, but how is it that has benefits and promise. Still contains a number of points, but - it gives the reader more incentives actually read the page.

Third appeal to search engines
Sun ignoring the needs of search engines is folly on every side. You have to work with the title, meta tags, and items to ensure that and most profitable key words and phrases. If not, you may lose traffic and loss of potential readers and customers.
While some authors is frustrating to see the needs of SEO, so you can actually contribute to a point number one. The better you know and understand what people are typing into the search box, it is easier to text, fonts to their needs and expectations.


4th place in the company or organization needs
This is a difficult question. At this point, are not very net savvy manager or customer centric greater pressure on the company title company or organization, rather than the needs of readers.
At this point, you have the best fight you can fight. Gathered the best evidence you can find and convince the head of his error. If all else fails you can always check... Test your title against her... , Then search engine traffic, and the course on the site.